Create Your First Project
Start adding your projects to your portfolio. Click on "Manage Projects" to get started
Selma the cow
project type
Hand-painted denim jacket
Datum
April 2025
location
Öhringen
May I introduce you to Selma?
Selma is a cow. Selma is independent. Selma serves her own milk – 100% self-made.
What seems charming and funny at first glance is, on closer inspection, a critical sideways kick against industrial animal husbandry and milk marketing. Because Selma addresses – without moralising, but with a serious frown – animal welfare, naturalness and human intervention in natural processes.
And honestly, she does it better than many a campaign.
The jacket is second-hand, but high-quality, robust and in very good condition – a classic men's denim jacket in size L. The motif is hand-painted with textile paint, fixed and washable. So you're not just getting a piece of clothing, but a wearable work of art with attitude.
